What a Difference a Cover Makes
You might have heard or read about it already. Folk at Little, Brown have lifted the curtain on the cover design for JK Rowlingâ€™s latest book The Casual Vacancy (which is out in September this year). Itâ€™s only been about 48 hours and its already causing quite a stir. The design is a creation of Mario J Pulice and Joel Holland.
Iâ€™m a sucker for typography so I have to admit I quite like this design. And Iâ€™m a bit annoyed by the reaction and the fact that people feel theyâ€™ve got the right to criticise anything and everything as they please right now. Then again, all this is is publicity. After all, here I am blogging about it…
Some time ago BBC4 made an interesting documentary that featured Jon Gray, a well-known designer and his take on the philosophy behind a book cover design. I completely agree with him in that a cover â€˜gives a face and personality to a book. A book within the marketplace is like a face in a busy crowdâ€™.
Similarly to some of Grayâ€™s designs, The Casual Vacancy cover plays on various typefaces and lettering. And even though it probably wonâ€™t win â€˜the best cover design of the yearâ€™ award (or whatever other equivalent), I like how bold colours have been used and the fact that it is really basic and simple. Most importantly, for this title in particular, the coverÂ doesn’tÂ reveal much – if anything at all. And whilst it might be somewhat true that pretty much anything with JK Rowlingâ€™s name on would sell right now, I think this design just adds to the excitement and anticipation for the book. So yes, well done Mr Pulice and Mr Holland.
And if youâ€™re looking for some inspiration or just love a good book cover you should definitely visit â€˜abookadayâ€™. Itâ€™s an amazing photo blog and an overall well of creativity.